Latest News, Updates & Insights from the SahlComm Team

Lehigh Valley Skill Up Unveils Dream It. Do It. PA Website

Lehigh Valley Skill Up workforce project launches the official Dream It. Do It. PA website, which will host student videos from the What’s So Cool About Manufacturing? campaign and more. The Lehigh Valley Skill Up partners announced today the premiere of their new...

3 Rhetorical Elements That Make Good PR

How rhetoric can be effective at stirring passion, empathy and action in your customers There are many arts within interpersonal communications that can benefit a publicist; however, the mastery of certain ones can be exceptionally advantageous. One of these arts is...

A SahlComm Send-off to 2013

As 2013 closes and 2014 opens, we at SahlComm reflect on what we’re most thankful for this year, from career opportunities to personal treasures. Kim I’m grateful for our staff at SahlComm, for our partners and clients. This year was a tipping point for SahlComm and...

PR Insider: 5 Most Effective Techniques for Blogger Outreach

by Kristen Matthews | 11/07/2013 Bloggers are in the top 5 sources of reliable information. Eighty-one percent of the online population trusts bloggers and 61% of the population has made a purchase based on a blogger recommendation. With stats like that, we don’t have...

5 Social Media Lessons You Learned in Kindergarten

Social media is ever-changing - and rapidly. As businessmen and women, we are advised to keep up with the latest trends in social media, or run the risk of becoming irrelevant. So in this environment of perpetual change, are there any basics we can adhere to that will...