Mar 19, 2020 | Business, Communication, Crisis Communication, General, PR, Tricks & Tools
Join us this Friday, March 20, 2020, at 11 am Eastern for the first part of our six-part series on crisis communication. This webinar series is designed to help you, your company, and your staff navigate through communicating during a crisis situation. We look forward...
Feb 26, 2017 | Business, Communication, Crisis Communication, General, How To, Interim Management, Tips, Tricks & Tools
If you handle communications and/or public relations for a company that is planning to go public, your work together is about to become pretty intense. Communications by publicly traded companies can be subject to amazingly intense scrutiny. In addition to having to...
Jan 17, 2017 | Business, Communication, General, How To, Interim Management, PR Info and Resources, Tips, Tricks & Tools
Your mission Awareness: It’s why your company exists — its reason for being. It’s why you do what you do, day after day. You may have developed your company’s mission statement through workshops or long meetings; you may even have done research or brought in...
Dec 13, 2016 | Business, Communication, Crisis Communication, General, How To, PR
It’s the end of the day and you’re headed out of the office when the email lands in your inbox with a sickening thud. It’s a reporter with questions about that awful financial report. Or the lawsuit. Or some unauthorized tweet or Facebook post. Or any of the dozens of...
Jun 9, 2015 | Communication, Crisis Communication
Sergeant Major Eats Sugar Cookies”. This means nothing to 99% of you out there reading this. To anyone who had spent time in the Army (sorry, I can’t speak of the Navy, Marine Corps, or Air Force), this is the age old mnemonic device used to memorize the five...
Jun 6, 2014 | Business, Communication, Tips, Tricks & Tools
All entities, whether people or businesses, want to have their message heard. In order to connect with an audience, sometimes a company or individual will employ buzzwords; you know, those catchphrases that are thrown around like confetti at a parade. Colorful and...